And they are funnier than ever:

NUTRITION PRIZE. Massimiliano Zampini of the University of Trento, Italy
and Charles
Spence of Oxford University, UK, for electronically modifying the sound
of a potato chip to make the person chewing the chip believe it to be crisper
and fresher than it really is.

…

MEDICINE PRIZE. Dan Ariely of
Duke University, USA, for demonstrating that high-priced fake medicine
is more effective than low-priced fake medicine.

…